SKOLL FOUNDATION,
HOW TO TEACH KIDS TO READ IN AS LITTLE AS 50 DAYS

As the Senior Partnership Services Manager at Freethink, I spearheaded the production of the Skoll Foundation’s "How to Teach Kids to Read in as Little as 50 Days" campaign, an inspiring project that showcased innovative literacy solutions. My role encompassed end-to-end management of the production lifecycle, ensuring the seamless delivery of a powerful and impactful branded content video.

I coordinated all stages of production, including the initial development of the objectives brief and master project schedule, the creation and iterative refinement of the creative treatment, and client-facing reviews. During pre-production, I managed timeline confirmations, pre-production calls, and stakeholder alignment. For the production phase, I facilitated efficient shoot coordination and footage ingestion. In post-production, I oversaw multiple review cycles—ensuring client feedback was integrated and the final video met all expectations. Lastly, I led social copy creation, impact survey testing, and the delivery of comprehensive performance reporting post-launch.

This campaign reflected Freethink’s mission to amplify stories of meaningful change while demonstrating my ability to lead complex, multi-phase projects that inspire action and deliver exceptional results.